Successful Projects

I just gave a presentation last week to a consulting company about Web 2.0 and how they could leverage it to lead new and or add-on to existing sales.

It was fun to talk about a technology I am a bit crazy about and it was nice to be asked to be the “expert” on the subject even though I am in no way shape or form an expert.

At a high level what I told my audience was this:

• Web 2.0 is here to stay – for now

• Web 2.0 brings a lot of tangible value to the enterprise

• Right now it’s a bit nebulous for most in the “C” suite

• The current generation of workers will require use of Web 2.0 from their employers

• Speed is our friend and our enemy – we need to move quickly to be on the leading edge of the wave

• Web 2.0 can lead new sales and be an add-on for existing accounts

Where Web 2.0 for business is headed:

• We are moving toward the point where many enterprise applications will be delivered as services over the web – the notion of Software as a Service (SaaS). This translates into more affordable information technology management for businesses going forward.

• Businesses, large and small, will have access to the same number and quality of services, much like they do with Web sites today.

• Saas cum shared services will create many opportunities, including better agility and the ability to operate a business with fewer IT resources.

• We will soon see that service delivery over the Internet will be added to information deliver as the key strategic value of the Web to businesses, as well as extending the Web as a true platform which is the ultimate business promise of Web 2.0

Given this it isn’t difficult to see a gap in Web 2.0 knowledge that can be filled by consutling companies who are smart enough and bold enough to help their clients realize the potential. If nothing else. smart consulting firms can build a practice around just educating businesses on the basics of Web 2.0 – like what the heck is it?!?

More to follow – stay tuned!!